http://www.immediapress.it I comunicati stampa di Immediapress en info@immediapress.it (Informazioni) info@immediapress.it (Info tecniche) ICT / ICT, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61829 global@prnewswire.co.uk (Endomondo)
- Designer David Andersen Builds Endomondo Affinity with Committed Fitness Devotees

http://www.endomondo.com/, the social fitness network that turns the mobile phone into a full-fledged personal trainer and training partner, announced today the launch of its new line of performance sportswear for running and cycling.

(Logo: http://photos.prnewswire.com/prnh/20120126/MM42999LOGO)

Created with the critically and commercially acclaimed Danish designer, http://www.copenhagenfashionweek.com/17733.315/David%20Andersen, the stylish new Endomondo sportswear line is aimed precisely at those people who are committed to fitness and peak performance, and want to share their dedication with others-just as Endomondo helps them achieve. The line is designed to build a bridge with this motivated market, and enables other Endomondo users to identify their fellow enthusiasts. In using the Endomondo app, they can share their experiences and spur each other onward.

The enticing new Endomondo sportswear line provides Andersen's creative graphics, coupled with the perfect fit and most innovative materials for athletic performance. The eye-catching looks are combined with the collection's major feature, the ability to wick away moisture and sweat and keep competitors dry when competing and exercising.

Highlights of the collection include:

- Stylish running jackets ensuring that the user looks great whether jogging slowly or chasing a new personal best

- Running tights and pants with several functional details

- Shorts and tank tops for use in the gym or for running on a warm Summer day

In addition to the performance sportswear, the collection features casual styles for both women and men, such as yoga pants, hoodies, T-shirts and polo shirts.

"When I was approached to design a sportswear collection for Endomondo, I immediately became invested and excited to be a part of this project," said David Andersen. "This opportunity allowed me to build an innovative product, create a new form, use dynamic textiles and take on an exciting challenge with a new way of thinking. I look forward to introducing it on the runway in Copenhagen and seeing it transform the performance of athletes."

David Andersen's work is represented in 12 countries across Europe, and is entering the markets in Japan and the U.S. Known for pushing the boundaries to the limit and experimenting with different shapes and textures, David brings a profound passion for architecture, music and museums as inspirations for his designs. His fashions are currently worn by such celebrities as the Crown Princess of Denmark, Paris Hilton and Diddy (Sean Combs).

"We are thrilled to collaborate with a designer of David's caliber for our new sportswear line," said Mette Lykke, co-founder of Endomondo. "Endomondo is all about making sports and exercise more fun, motivating and social. Now we're translating that philosophy to sportswear that is not only functional, but highly fashionable for high performance results."

The Endomondo collection will debut at Copenhagen Fashion Week, taking place February 1-5. The pieces will be available to order from Endomondo's webshop at http://www.store.endomondo.com in the spring.

About Endomondo
Launched in September 2008, Endomondo Sports Tracker turns the mobile phone into a full-fledged personal trainer and a social training partner. The app can be used for running, cycling, walking and all other distance-based outdoor sports. Using GPS, the app tracks route, distance, duration, split times, calorie consumption and more while providing audio feedback on performance. The app offers a full history of workouts, as well as social features that allow users to compete with friends without giving up flexibility. The app also supports heart rate monitors on most handsets. 

Endomondo.com incorporates the social community where users can challenge friends and share results. Endomondo Sports Tracker has 7 million users with exponential growth. Being available on seven mobile platforms (iOS, Android, RIM, Symbian, Windows Phone, Windows Mobile, Java), the app supports almost all GPS phones. It is the highest rated app of its kind in several of the biggest app stores. 

For more information, please visit http://www.endomondo.com and follow @Endomondo on Twitter.

Media Contacts:
Jim Llewellyn, for Endomondo
(323) 810-7685
Mette Lykke, Co-founder of Endomondo
+45 3076 1290]]> Tue, 31 Jan 2012 14:00:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61829 Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61804 global@prnewswire.co.uk (Shopbop)
Within the Workwear Boutique (http://www.shopbop.com/ci/3/ww/workwear.html), customers will be able to click their way through an edited selection of suiting, tailored separates, power dresses, shoes and accessories to put together an entire look, either shopping by outfit or by item.

In keeping with the Shopbop mission to present not just what to wear, but how to wear it, the boutique presents: interchangeable suiting separates that can be mixed with each other, or with the pieces already in your closet, styling tips for casual Friday, and the Ultimate Closet of the must have essentials for our working girl.

"We believe there is a real void in the market for the customer who loves style, but needs to look professional at work. The Workwear Boutique (http://www.shopbop.com/ci/3/ww/workwear.html) offers our unique perspective on how to dress for work. It is a curated selection of the pieces that are appropriate for the office, without compromising individual style."

-Melissa Gellman Weiss, Vice President, Global Marketing and Strategy


About Shopbop: Shopbop.com (www.shopbop.com/) is the daily destination for the fashion you love, and the style you have yet to discover. It is the leading women's fashion online boutique worldwide and the premier online shopping destination for luxury and contemporary fashion. Working with over 400 international brands (http://www.shopbop.com/actions/designerindex/viewAlphabeticalDesigners.action?folderID=2534374302158864), Shopbop.com offers women globally, a selective and nuanced fashion forward assortment of ready to wear and accessories from emerging and internationally established collections.

For more information please contact:
Coline Choay Coline.Choay@shopbop.com

Twitter: https://twitter.com/shopbop
Facebook: https://www.facebook.com/shopbop

(Logo: http://photos.prnewswire.com/prnh/20111121/NY09817LOGO )]]> Mon, 30 Jan 2012 17:00:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61804 Auto e Motori/Automotive, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61673 global@prnewswire.co.uk (World Luxury Association)
(Photo: http://photos.prnewswire.com/prnh/20120119/CN37497)

Detail: http://www.top100luxury.com/wla/100/

WLA-World's TOP10 Fashion:

Hermes
Chanel
Louis Vuitton
Christian Dior
Ferragamo
Versace
Prada
Fendi
Giorgio Armani
Ermenegildo Zegna

WLA-World's TOP10 Aircraft:

Gulfstream
Bombardier
Dassault
Embraer
Hawker Beech
Cessna
Cirrus
Eurocopter
Bellhelicopter
Sikorsky

WLA-World's TOP10 Yachts:

Azimut
Sunseeker
Ferretti
Lurssen
Riva
Wally
Princess
Pershing
Beneteau
Itama

WLA-World's TOP10 Cars:

Rolls-Royce
Bentley
Ferrari
Lamborghini
Maserati
Aston Martin
Bugatti
Spyker
Pagani
Koenigsegg

WLA-World's TOP10 Jewelry:

Cartier
Van Cleef & Arpels
Boucheron
Harry Winston
Chaumet
Kloybateri
Bvlgari
Montblanc
Tiffany&Co
Mikimoto

WLA-World's TOP10 Watches:

Patek Philippe
Vacheron Constantin
Piaget
Jaeger-Le Coultre
Audemars Piguet
Blancpain
Rolex
Breguet
IWC
Franck Muller

WLA World's TOP10 Cosmetics:

Chanel
Christian Dior
Guerlain
Givenchy
Helena Rubinstein
Sisley
La Prairie
La Mer
Lancome
Biotherm

WLA-World's TOP10 Liquors:

L'or De Jean Martell
Louis XIII
Richard Hennessy
Chateau Petrus Wine
Chateau Lafite Rothschild
Macallan
Meritage
Ron zacapa
Dom Perignon
Perrier Jouet

WLA-World's TOP10 Resorts:

Wakaya Club
North Island
Hotel Turtle Island
Fregate Island Private
Hotel Le Toiny
Burj Al-Arab
Le Sirenuse
Armani Hotel Dubai
W-Hotel-Puerto Rico
Amanruya

WLA-World's TOP10 Innovative Brands:

Harley Davidson
Bose
Vertu
Lotos
Steinway
Bluthner
Segway PT
Aurora
Sun Valley Icewine
ShangXia

On the list of Top 100 most valuable luxury brands, Sun Valley Icewine is the only Chinese domestic luxury company as a top ten innovative luxury brand. There was media talk around Chinese liquor brand "China Maotai" as a possible selection, but the consideration that the taste of Chinese liquor is not widely accepted by consumers abroad was a deciding factor, leading to Sun Valley Icewine instead.

World Luxury Association is currently the world's largest luxury brands research and management international non-profit organization and is focused on the international luxury market (luxury brands, services and consumers) and specializes in luxury brand management, market research, brand intellectual property protection, consumer arbitration, trade promotion and government affairs. The Most Valuable Luxury Top 100 list is based on luxury brand's influence on a global scale, market share, consumer feedback and other composite scores -- for currently the world's most credible rankings.

http://www.worldluxuryassociation.org]]> Thu, 19 Jan 2012 12:30:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61673 Economia e Finanza/Economy and Finance, Sport, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61653 global@prnewswire.co.uk (Peak Performance)
"I'm as passionate about the great outdoors as I am about Peak Performance.", says the 38-years old. Henrik's background is surely a perfect fit when making clothes for the adventurous as he once reached the North Pole on skis in a record 41 days only.

Welcome back to Tobias Sachs

Peak Performance has already announced the recruitment of Tobias Sachs as new Sales Director, responsible for Wholesale, Retail, Franchise and e-Commerce. He will take on his new challenges on February 29. From 2002 to 2008 Tobias held different sales positions at Peak Performance.

"As an active person, I can truly identify myself with the brand and its products!" says Tobias, who since 2008 has been Sales Director for J.Lindeberg.

Peak Performance becomes the Official Hahnenkamm Clothing Supplier
After being the Official Clothing Supplier for some of the most important golf tournaments on the European Tour, Peak Performance is now going back to its skiing roots: As of 2013, Peak Performance will become partner to the Kitzbüheler Ski Club and the Official Clothing Supplier of the Hahnenkamm-Rennen - the world's most prestigious downhill race.

"This engagement is a tribute to our heritage and a clear statement about Peak Performance's ambitions within the skiing industry", says Mattias Josander, Marketing Director at Peak Performance.

Niels Mikkelsen,
Chairman of the Board, Peak Performance

About us
Peak Performance started with a passion in 1986 in Åre, with a handful of dedicated people who decided to live their dream. Originally a three men ski wear company, Peak Performance has since then become Scandinavia's largest sports fashion brand - operating in more than 20 markets with both General Stores and retail partners.

For more information please contact:
Peak Performance Production AB
Mattias Josander, Marketing Director
Phone: +46-8-506-555-00]]> Wed, 18 Jan 2012 09:30:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61653 Economia e Finanza/Economy and Finance, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61583 global@prnewswire.co.uk (David Yurman, Inc.)


Founders David and Sybil Yurman today announced that Glen T. Senk will be joining their premier jewelry and timepiece company as Chief Executive Officer, effective Monday, February 27, 2012. Mr. Senk, who most recently served as Chief Executive Officer of Urban Outfitters, Inc. (NASDAQ: URBN), is one of the retail industry's most respected leaders with an exceptional record of success in developing and expanding powerful multi-channel, multi-national retail and wholesale brands. Mr. Senk will take an ownership stake in the company which is privately owned and operated.

"We have known and respected Glen for more than a decade-as much for his creative vision and inspired leadership as for his exceptional management and operational ability. His arrival will allow us to truly focus on what we love doing - designing - while we collectively build an even greater global brand and the company we've always wanted," said Founders David and Sybil Yurman.

"I've known the Yurmans for a long time and have always admired their unique, iconic brand-one whose innovation, integrity and vision resonate so deeply with their customer. It is a company that's grown organically, remaining authentic in every way, and I am thrilled to work with such talented pioneers to further evolve the organization and the business," said Mr. Senk.

About David Yurman

David Yurman is a phenomenon in the world of fine jewelry and timepieces. Established in 1980 and based in New York, David Yurman is today recognized as America's leading fine jewelry and luxury timepiece brand for men, women and children. David Yurman's signature gold and silver designs, diamonds, pearls, gemstones, and Swiss-crafted timepieces are renowned for capturing the essence of relaxed American luxury. The collections are sold at David Yurman retail stores and at authorized fine jewelry and timepiece retailers. For more information on David Yurman, visit the company website at http://www.davidyurman.com.

About Glen T. Senk

Prior to his appointment at David Yurman, Inc., Mr. Senk, 55, served as Chief Executive Officer of Urban Outfitters, Inc. His career with the company began in April 1994 when he joined Anthropologie as president of what was then a single-store prototype, growing the concept into a $1 billion-plus multi-channel, multi-national brand. Senk was named Executive Vice President of URBN in May 2002, elected to the company's board of directors in June 2004 and named Chief Executive Officer in May 2007. Prior to joining URBN, Senk served as Senior Vice President and General Merchandise Manager of Williams-Sonoma, Inc. and Chief Executive Officer for the London-based Habitat International Merchandise and Marketing Group. Senk's retail career commenced at Bloomingdale's in 1981 where he ultimately became Senior Vice President and Managing Director of Bloomingdale's By Mail, Ltd.

Mr. Senk holds a BA degree from New York University and an MBA degree from the University of Chicago Booth School of Business where he was named alumnus of the year in 2010. In 2010, Mr. Senk was ranked within Fortune Magazine's Top 50 Businesspeople of the Year and named the FGI Corporate Leader of the Year. Mr. Senk serves on the boards of David Yurman, Tory Burch, and Melissa & Doug, and he serves as Chairman of the Vetri Foundation.]]> Wed, 11 Jan 2012 20:50:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61583 Cultura e Tempo Libero/Culture and Leisure, ICT / ICT, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61570 global@prnewswire.co.uk (Polaroid Eyewear)
- Latest Polaroid Professional 3D Vision Line And Dual Gaming Glasses Featured At Booth #13613

Polaroid Eyewear, a world leader in optics and lens technology, today unveiled its newest 3D technology Eyewear at the Consumer Electronics Show (CES) in Las Vegas.

(Photo: http://photos.prnewswire.com/prnh/20120110/NY32814 )

The Polaroid Premium 3D Vision collection offers a choice of exclusive, stylish frames that use passive circular-polarized 3D technology. The high quality glasses are curved to provide high contrast vision across the surface of the lens, providing a picture-perfect 3D experience. Along with an extended field of vision, all Polaroid premium 3D lenses are made with thermofusion technology for distortion-free viewing and full UV protection.

The brand new Polaroid Professional 3D collection was specially designed for professional and extended use. The frames are made of the ultra-light TR90 material for perfect wearing comfort. The lenses of these professional frames are equipped with special coatings which improve the 3D viewing experience even further. In addition, the Professional 3D Eyewear collection offers two frames with interchangeable lenses. Each style is equipped with a pair of 3D and a pair of sunglasses lenses which can be exchanged easily.

The Polaroid Dual Gaming glasses collection uses the circular polarized technology to provide gamers engaged in multiplayer game play - typically viewed as a split screen on a single television set - the ability to see their individual game play on the full screen. Using 3D television technology, a separate set of images is sent from the TV to each player wearing the glasses, giving the appearance of a single screen. The new line demonstrates another advantage of Polaroid's great lens technology.

"We are excited to showcase our latest 3D eyewear line at CES and look forward to showing consumers how attainable a high-quality 3D experience is whether in the movie theater, at work, or in the home," said Jerry Dreifuss, global marketing director at Polaroid Eyewear. "Polaroid Eyewear's line features circular technology and fashionable frames, providing both the technology and style 3D fans have come to expect from Polaroid."

The superb quality and comfort-fit lightweight glasses are a perfect choice for 3D professionals, producers and gamers that spend long hours in front of the television screen. Constructed from premium, quality materials, Polaroid Eyewear frames are durable and dependable. The designer-inspired line also allows users to express personal style, both at work and recreationally.

The Polaroid Premium 3D Vision, the Polaroid Professional 3D Vision and the Polaroid Dual Gaming Glasses collections are available for demonstration within the Polaroid Booth #13613 in the Las Vegas Convention Center's Central Hall, January 10-13, 2012.

About Polaroid Eyewear

Polaroid Eyewear is a world leader in optics and lens technology, manufacturing high quality polarizing lenses and distributing fashionable polarized sunglasses, optical frames, reading glasses, clip-ons, premium circular polarized 3D glasses and licensed sunglass brands around the world. Polaroid Eyewear has offices in the US, UK, Switzerland, Italy, Sweden, Russia, China and the Netherlands, as well as a comprehensive network of distribution partners around the globe.

For more information: http://www.polaroideyewear.com

The Polaroid Brand

Across several generations, people regard Polaroid as one of the most trusted, well-respected and recognizable brands when it comes to technology. The history of Polaroid began 75 years ago, with its roots stemming back to Polaroid instant film, cameras and camera accessories - thus was the introduction of the famous Polaroid Classic Border Logo which is still recognized today as a true landmark of photography.

In recent years, Polaroid has expanded its range of products in consumer electronics and photography, such as 3D TVs, tablets, instant cameras and mobile printers, e-book readers, digital high-definition camcorders, waterproof digital cameras and more. People can expect to see new Polaroid products that will deliver the fun, instant gratification and value that the brand has long stood. For more information, visit http://www.polaroid.com.

Polaroid, Polaroid & Pixel, and Polaroid Classic Border Logo are trademarks of PLR IP Holdings, LLC. used under license.

In 2012, Polaroid celebrates its 75th anniversary - special information and visuals available on request]]> Tue, 10 Jan 2012 20:00:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61570 cultura-teatro, Economia e Finanza/Economy and Finance, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61433 global@prnewswire.co.uk (Tommy Hilfiger Group)
- Ittierre to assume the production and distribution for Fall 2012The Tommy Hilfiger Group, which is wholly owned by PVH Corp. (NYSE: PVH), is pleased to announce an agreement with Ittierre S.p.A to license the men's and women's runway collections beginning Fall 2012 and pre-collections Spring 2013. Ittierre will produce and distribute apparel and the majority of accessories, with distribution concentrated in Europe, North America and Asia. "We are thrilled to enter into this licensing agreement with Ittierre, which will allow us to broaden our upper tier global distribution," said Fred Gehring, Chief Executive Officer of The Tommy Hilfiger Group. "Over the past few years, the successful repositioning and elevation of the brand has led to an increase in the demand for our runway collections. Partnering with Ittierre is a wonderful opportunity to reach new customers and to further evolve our most elevated expression of preppy American classics with a twist. We look forward to building on the brand's current momentum with Ittierre, a partner that is renowned for their passion and capability to manage the manufacturing and distribution of designer collections on a global scale."

Tommy Hilfiger retains creative control over all collections. Prices for the men's and women's runway collections are expected to range from 140.00 - 2,000.00 Euros; the entry price points are expected to be consistent with previous seasons but will extend to include higher level pricing for tailored clothing, dresses and leathers.  The first collection distributed under the licensing agreement will be in stores July 2012.

About The Tommy Hilfiger Group:

With a premium lifestyle brand portfolio that includes Tommy Hilfiger and Hilfiger Denim, the Tommy Hilfiger Group is one of the world's most recognized designer apparel groups. Its focus is designing and marketing high-quality menswear, womenswear, children's apparel and denim collections. Through select licensees, the Group offers complementary lifestyle products such as sportswear for men, women and children; footwear; athletic apparel (golf, swim and sailing); bodywear (underwear, robes and sleepwear); eyewear; sunwear; watches; handbags; men's tailored clothing; men's dress furnishings; socks; small leather goods; fragrances; home and bedding products; bathroom accessories; and luggage. The Hilfiger Denim product line consists of jeanswear and footwear for men, women and children; bags; accessories; eyewear and fragrance. Merchandise under the Tommy Hilfiger brands is available to consumers worldwide through an extensive network of Tommy Hilfiger retail stores, leading specialty and department stores and other select retailers and retail channels.

About PVH Corp.:

PVH Corp., one of the world's largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world's largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co., and its licensed brands, including Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar and John Varvatos.

About Ittierre S.p.A.:

Itterre S.p.A., leader in the sartorial and industrial production and global distribution of licensed apparel and property owned brands, from the high end pret-a-porter to younger lines and jeanswear, represents innovation, creativity, design and the quality of the made in Italy worldwide. The partnerships that have been developed in the past thirty years with the most important international designers have stimulated a growth path in terms of style, development, product and market distribution. The dna of each individual licensed brand is respected and maximized, the designers ideas of the collection are interpreted and produced exclusively in the industrial pole of Pettoranello di Molise in the province of Isernia, where the productive and logistic platform is sited on an area of 120.000mq., of which 80.000 is covered, unites not only the directional and administrative offices but also all of the activities that lead to the creation of garments and accessories. The Head Quarter currently employs over 600 people and has created a real district, unique in the Italian fashion system: Ittierre S.p.A., employs over 3000 people extended over 150 manufactures in the district, thus being able to count on a complete production cycle, including washings and finishings. The portfolio of Ittierrre S.p.A. includes a high diversified range of international brands such as: Karl Lagerfeld Paris, Pierre Balmain, Aquascutum, Galliano, Ermanno-Ermanno Scervino, C'N'C Costume National, GF Ferrť, Fiorucci and Acht.]]> Tue, 20 Dec 2011 19:35:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61433 cultura-teatro, Cultura e Tempo Libero/Culture and Leisure, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61356 global@prnewswire.co.uk (Carrera)
Gli occhiali da sole CARRERA protagonisti dell'ultimo video dei Gym Class Heroes "Ass Back Home," tratto dal loro ultimo album The Papercut Chronicles II.

Per vedere la multimedia news release clicca qui:

http://multivu.prnewswire.com/mnr/prne/carrera/52787/

"Ass Back Home" mette in scena gli aspetti più difficili della vita di un artista mentre è in tournée, documentando questo lato poco conosciuto della vita quotidiana di un musicista di successo. Indossando Carrera, Travie McCoy, leader della band, riesce comunque ad essere l'artista affascinante e stiloso che è anche nei momenti più stancanti del suo lavoro.

Travie indossa il modello "Champion", ispirato al design originale dei primi anni Ottanta e realizzati in Optyl (uno speciale materiale plastico dalle elevate qualità - marchio registrato di Safilo), che non passano mai inosservati grazie all' inconfondibile forma a goccia. "Ass Back Home" è al momento trasmesso in tutti i principali canali e outlet on line.

Per altre informazioni http://www.carreraworld.com/

CARRERA

La storia del marchio CARRERA nel settore dell'occhialeria sportiva nasce nel 1956. Il marchio di occhiali da sole ha raggiunto un ampio successo negli anni Ottanta, diventando una delle collezioni di occhiali da sole più iconiche del decennio. Nel 1996 CARRERA entra a far parte di Safilo Group, leader mondiale negli occhiali da sole e montature da vista. Oggi CARRERA continua ad essere un marchio di successo e di riferimento, sinonimo di design, innovazione e qualità.]]> Wed, 14 Dec 2011 15:00:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61356 Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61314 global@prnewswire.co.uk (Tommy Hilfiger)
"It is always a great experience when someone grows through the ranks of our Company, with so many milestones along the way, to assume a senior position like this," said Fred Gehring, CEO of The Tommy Hilfiger Group. "Our marketing has been a very important component of the success we have enjoyed. As our brand continues to globalize, there will be new challenges for us to effectively communicate our brand message around the world. I am confident that with the able and experienced leadership of Avery, we are very well positioned to succeed."

Following regional posts in the U.S. and European offices, Baker was appointed to a global role in 2006.  She has been instrumental in repositioning the brand in the U.S., while also developing the brand image internationally. She has led notable global initiatives such as "The Hilfigers" campaign, the "Prep World" tour, the Tommy Hilfiger 25th Anniversary celebration and the Thierry Henry sponsorship. In this new position, Baker will continue to oversee global marketing and communications operations, as well as brand related initiatives for the Group from both headquarters in New York and Amsterdam. Marketing, communications and creative services will continue to report to her.

"It has been a privilege to be part of the Tommy family for so many years and to have the opportunity to help build this amazing brand in countries around the world," said Avery Baker, Chief Marketing Officer.  "The youthful, entrepreneurial spirit of the Tommy Hilfiger Group continues to be an inspiration to me and I look forward to many exciting projects ahead as the brand continues its global expansion." 

About PVH Corp.:

PVH Corp., one of the world's largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world's largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co., and its licensed brands, including Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar and John Varvatos.


About The Tommy Hilfiger Group:  

With a premium lifestyle brand portfolio that includes Tommy Hilfiger and Hilfiger Denim, the Tommy Hilfiger Group is one of the world's most recognized designer apparel groups. Its focus is designing and marketing high-quality menswear, womenswear, children's apparel and denim collections. Through select licensees, the Group offers complementary lifestyle products such as sportswear for men, women and children; footwear; athletic apparel (golf, swim and sailing); bodywear (underwear, robes and sleepwear); eyewear; sunwear; watches; handbags; men's tailored clothing; men's dress furnishings; socks; small leather goods; fragrances; home and bedding products; bathroom accessories; and luggage. The Hilfiger Denim product line consists of jeanswear and footwear for men, women and children; bags; accessories; eyewear and fragrance. Merchandise under the Tommy Hilfiger brands is available to consumers worldwide through an extensive network of Tommy Hilfiger retail stores, leading specialty and department stores and other select retailers and retail channels.


For further information:

USA

Katelin Jones
Director of Communications North America
T +1-212-548-1933
kajones@tommy.com

Europe

Abdel El Hamri
Sr. Director
Marketing & Communications
T +31-20-589-5701
abdel.elhamri@tommy.com

Kimberley Witcomb
Director of Communications Europe
T +31-20-589-5714
kimberley.witcomb@tommy.com

International
Eric Reed
Vice President - International Marketing & Communications
T +31-20-589-5355
eric.reed@tommy.com]]> Tue, 13 Dec 2011 08:00:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61314 Economia e Finanza/Economy and Finance, ICT / ICT, Altro/Miscellaneous, moda / Fashion, http://www.immediapress.it/sito/rss/gira.php?id=61305 global@prnewswire.co.uk (NETRADA Management GmbH)
NETRADA's full service eCommerce experience, coupled with Astound Commerce's vast experience with customized Demandware implementations, allow the companies to create an effective and unique delivery model. This model enables NETRADA to roll out new, brand-customized eCommerce solutions to the fashion and lifestyle industries in 30% less time than previous efforts. It is the cornerstone for successful upcoming project launches, as it uses smart project management, integrated quality assurance and dynamic eCommerce technology to create market-optimized and brand-focused eCommerce solutions. These solutions offer brands reduced risk, lower total cost of ownership and seamless integration with their existing infrastructures. Furthermore, they are open for on-demand updates and functionality extensions, based on individual requirements of the client.

The new model is based on a best-in-class fashion specific Reference Application established by NETRADA and supported by Astound Commerce, which is NETRADA's ready to use eCommerce platform with innovative fashion & lifestyle oriented features and processes. All existing and potential new clients benefit from continuous advancement of the Reference Application with the goal to always offer the best performing and state of the art capabilities and features and allow clients to cost-effectively keep pace with the rapidly changing eCommerce environment.

"Our expertise in the fashion industry along with Astound Commerce's focus on high quality software development and rapid roll-outs allow us to deliver customized eCommerce solutions much faster than we have previously been able to achieve", explains NETRADA CIO  Mirko Minnich. "Utilizing Demandware's powerful on-demand eCommerce capabilities delivered through our Reference Application creates the most capable, tunable and ROI friendly eCommerce solution for fashion and apparel retail businesses online today."

"The new delivery model within our partnership provides clients with a fast-to-market solution through a completely transparent and effective process. Combined with NETRADA's full complement of eCommerce capabilities from warehousing to customer service, it establishes a whole new standard for brands that do business online in the apparel and fashion industry", says Astound Commerce COO Alora Chistiakoff.


About Netrada

NETRADA develops and implements international full service eCommerce solutions in Europe, North America and Asia with a focus on fashion, beauty and lifestyle. With more than 14 years of experience and 2,000 employees, NETRADA has established itself as leading partner for top-brands of these industries. Its services span the complete eCommerce value chain: Implementation and operation of the online-shop, content management, digital imaging, online marketing, warehousing with dispatch and returns handling, financial services and customer services. http://www.netrada.com 

About Astound Commerce

Astound Commerce, a certified Demandware solution partner, is a leading provider of ecommerce solutions and services for some of the largest brands and retailers in the world. More than a decade of ecommerce implementation experience, optimized delivery process, proven track record of successful projects and unparalleled project management and methodology allows Astound Commerce to unleash the full power of the Demandware ecommerce platform and move businesses forward.
file:///C:Dokumente%20und%20EinstellungendsciglEigene%20DateienDino]]> Mon, 12 Dec 2011 14:25:00 +0100 http://www.immediapress.it/sito/rss/gira.php?id=61305